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Introduction
This Privacy Policy explains how Framberry (“we”, “us”, “our”) collects, uses and protects your personal data when you visit our website, sign up to our mailing list, order from us, buy a gift card, or otherwise interact with us. We are committed to handling your information responsibly and in line with UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We are the “data controller” for the personal data we collect about you. If you have any questions about this policy or how we handle your data, contact us at hello@frmbry.com.
What information we collect
Depending on how you interact with us, we may collect:
- Contact details you give us — such as your name and email address when you join our mailing list or get in touch.
- Order and transaction information — such as items ordered, gift-card purchases, and payment confirmation (card payments are processed by our payment provider; we do not store full card numbers).
- Communications — the content of messages you send us by email or through our contact form.
- Technical and usage data — such as your IP address, browser type, device information and how you use our website, collected through cookies and similar technologies (see our Cookie Policy).
How we use your information
We use your personal data to:
- respond to your enquiries and provide customer support;
- send you our newsletter and updates, where you have asked us to;
- process and fulfil orders and gift-card purchases;
- operate, maintain and improve our website;
- understand how our site is used, through analytics; and
- comply with our legal and regulatory obligations.
Our lawful bases
Under UK GDPR, we rely on the following lawful bases for processing:
- Consent — for example, sending marketing emails, which you can withdraw at any time.
- Contract — to fulfil an order or gift-card purchase you have made.
- Legitimate interests — to run and improve our business and website, in a way that does not override your rights.
- Legal obligation — where we must process data to comply with the law.
Sharing your information
We do not sell your personal data. We may share it with trusted third parties who help us run our business — for example, email and mailing-list providers, payment processors, website hosting and analytics providers — who act on our instructions and are required to keep your data secure. We may also disclose information where required by law.
How long we keep it
We keep your personal data only for as long as necessary for the purposes set out above, or as required by law. For example, we keep mailing-list data until you unsubscribe, and transaction records for as long as needed to meet our legal and accounting obligations.
Your rights
Under UK GDPR, you have the right to:
- access the personal data we hold about you;
- ask us to correct inaccurate data;
- ask us to delete your data in certain circumstances;
- restrict or object to our processing;
- request data portability; and
- withdraw consent at any time.
To exercise any of these rights, email us at hello@frmbry.com. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk.
Cookies
Our website uses cookies for functionality and analytics. You can manage your preferences at any time — please see our Cookie Policy for details.
Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised date.
Contact us
For any privacy questions or requests, contact us at hello@frmbry.com, or via our Contact page.